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Identity enhancement program for a restaurant's products and retail signage.

Genji identity image examples
A successful identity enhances the customer's perception of business and product value.
 

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Case study: Genji Restaurant identity

Brand identity program and related materials for Genji Restaurants, a Japanese restaurant and sushi bar located in Center City, Philadelphia. Genji Restaurant identity applications include stationery, menus and environmental graphics. Additional brand identity extension and related materials for Genji Express, a pre-packaged sushi distribution label of Genji Restaurants and sold through the Whole Foods market chain. Genji Express identity applications include stationery, brochures and packaging.

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Designed by Joel Katz Design Associates. Luminant Design staff William Bardel was a member of this project's four-person design team while at JKDA.

 

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